Telesales Recruitment News

  • Job opportunities rise in January
    02/02/2012
    The number of new job positions being created across the UK rose in January, the latest Reed Job Index has revealed.
  • Younger workers 'value training over pay'
    30/01/2012
    The country's younger workers deem training opportunities and the promise of a good work/life balance as more important then cash bonuses, according to a new report by PricewaterhouseCoopers.
  • Soft skills 'can be more important than qualifications'
    27/01/2012
    Having so-called 'soft skills' in the workplace can be even more beneficial than an array of academic achievements, one specialist has explained.
  • Anonymous CV scheme 'a step closer'
    23/01/2012
    A new government scheme to ensure the nation's businesses only choose workers based on their skills and suitability for the job, rather than their social background, has taken a step closer after 100 major employers signed up to it.
  • Flexible benefits 'important to staff'
    23/01/2012
    Recruitment candidates are increasingly seeking jobs which can offer them employee benefits, according to a new study by the Chartered Institute of Payroll Professionals (CIPP).

Skills shortages 'hampering marketing efforts'

A shortage of skills in the marketing sector is preventing many firms from expanding following the economic downturn, a new report has revealed.

Research carried out by Accenture for a study entitled Onward and Up - How Marketers Are Refocusing the Front Office for Growth, found that executives are blaming the lack of expansion on not having staff who are equipped with the tools to drive their firms forward.

To achieve their growth objectives, the majority of marketers said that mastering customer analytics, offering innovation and improving customer engagement and marketing operations should be the key aims.

Dave Rich, managing director of Accenture Customer Relationship Management consulting group and Accenture Analytics, commented: "The insights that can be gained from the data will help marketers identify what customers want and predict how they need to act differently to help steer corporate innovation that can drive improved business outcomes."

For marketing jobs and marketing recruitment services visit www.aaronwallis.co.uk.

Posted by Wayne BlyADNFCR-1617-ID-800023179-ADNFCR

Filed: 12-08-2010

Bookmark and Share

Jobs